Oxford Tube has announced a major refresh to its coach service between Oxford and London, including new stops, simplified routes and bigger discounts for app users.
The changes, revealed on Monday 9 March 2026, also include a full rebrand, with a new logo, updated coach livery and a refreshed website and app.
For Oxfordshire passengers, the most significant updates are the addition of Acton Main Line and Shepherd’s Bush to the route, plus new weekend journeys to and from Witney and Carterton.
Oxford Tube changes at a glance
- New stops: Acton Main Line and Shepherd’s Bush
- New connections: Elizabeth line and Heathrow via Acton Main Line
- Weekend extension: Witney and Carterton
- App: Bigger discounts for app bookings
- Brand refresh: New logo, coach livery, website and app
More information and bookings are available at oxfordtube.com.
What is changing?
Oxford Tube says the new timetable and route adjustments are designed to make journeys simpler and more reliable.
Key changes include:
- Acton Main Line added as a new stop, giving passengers a direct connection to the Elizabeth line and onward travel to Heathrow Airport
- Shepherd’s Bush now served on every journey, making it easier for passengers heading to Westfield London
- Weekend journeys to Witney and Carterton
- Bigger discounts for customers booking through the Oxford Tube app
- Simplified routes aimed at improving reliability
What stays the same?
Oxford Tube says several core features of the service remain unchanged, including:
- Frequent departures between Oxford and London
- No peak-time fares
- No luggage fees
- Multiple stops along the route
That means the service will continue to appeal to a broad mix of users, from commuters and students to leisure travellers heading into the capital for shopping, theatre or onward connections.
Better links for Oxfordshire travellers
The addition of Acton Main Line is likely to be particularly useful for passengers travelling beyond central London.
By linking directly into the Elizabeth line, the stop opens up easier onward connections to places including Paddington, the West End, Canary Wharf and Heathrow Airport.
Meanwhile, the extension of weekend journeys to Witney and Carterton broadens the service’s usefulness for west Oxfordshire passengers, who have not always had the same direct access to the Oxford-London coach link.
New look for a long-running service
Alongside the timetable and stop changes, Oxford Tube has introduced a full brand refresh.
Passengers will start to see:
- a new logo
- updated coach livery
- a redesigned website and app
The service’s new strapline is “It’s an Oxford Tube thing.”
Chris Hanson, Managing Director of Stagecoach West and Oxford Tube, said the update reflects how people are now using the service.
He said: “Oxford Tube has been connecting Oxford and London for almost four decades, and we’re seeing more people using the service for leisure trips, whether that’s shopping, restaurants, theatre visits or travelling onwards from the capital.
“The simplified route and new stops make those journeys even easier, while the connection at Acton Main Line gives passengers a straightforward link to the Elizabeth line and Heathrow Airport. It’s about making Oxford Tube an even more convenient way to travel.”
Why it matters
For Oxfordshire readers, this is more than a cosmetic relaunch.
The Oxford-London corridor remains one of the county’s busiest and most important travel routes, used by workers, students, airport passengers and day-trippers. Easier access to west London and Heathrow could make Oxford Tube more attractive for people who might otherwise drive or travel by rail.
The weekend extension to Witney and Carterton also gives the story a wider county angle, particularly for readers outside Oxford city itself.
